1.
MEDIA RELEASE
28 October 2008
RAINBOW BALL TO RAFFLE BIGGEST CHARITY TRAVEL PRIZE IN
AUSTRALIA HISTORY
The Ilhan Food Allergy Foundation announced today that it will raffle off one of the largest charity
travel prizes in Australian history as part of its second annual Rainbow Ball, to be held on Saturday 15
November in Melbourne. Individuals will have a 1 in 200 chance to win the Ultimate Travel
Experience, a $350,000-valued eight-night holiday package, which will be one of multiple unique and
luxurious items for raffle or auction to benefit the Foundation.
The Ultimate Travel Experience is an exclusive holiday package that gives one lucky winner the
opportunity to take seven friends or family on an unforgettable trip through the Greek Islands. It was
created especially for the Ilhan Food Allergy Foundation by the SAPO Club, the luxury travel services
company of global travel company SAPO International. In Australia, SAPO is represented by Luxe
Travel.
Return business class airfare for eight people from Melbourne, Sydney or Perth, will bring the group to
historic Athens, where guests will tour the city and enjoy one night pre- and post-sailing at the Royal
Olympic Hotel Athens. The eight individuals will board their own 113-foot private mega-yacht and sail
to nine breathtaking destinations in the Greek Islands, before returning to Athens to conclude the
ultimate experience.
With just 200 raffle tickets available at $2500 each, participants will have a 1 in 200 chance to win the
one-of-a-kind holiday often reserved for royalty, celebrities or multi-millionaires. Patricia Ilhan, who
founded the charitable organization with her late husband John Ilhan, thanked LUXE and SAPO for
their partnership and generous donation, which will ultimately help benefit research and public
education programs on the issues and causes of anaphylaxis for Australian children.
We are proud to continue John Ilhans legacy by raising money and increasing awareness of the
dangers associated with food allergies, a problem that affects 1 in 20 children here in Australia,
Patricia Ilhan said. The Ilhan Food Allergy Foundation is dedicated to improving the lives of people
who suffer from anaphylaxis and food allergies. We are grateful for the support we have received this
year from the community and our corporate partners, and are excited to be offering one of the
biggest charity travel prizes in all of Australia, to help raise money for the Foundation.
Raffle tickets for the Ultimate Travel Experience can be purchased for $2500 by calling 1800 983
696, and the entrants need not be present at the event to claim the winning ticket.
2.
MEDIA RELEASE
We are pleased that our contribution will help fund research to finding a vaccine or solution to the
growing problem of life-threatening and severe allergic reactions from food allergies, said Bill
Floropoulos, CEO of LUXE Travel. While this has been a difficult time for many businesses and
individuals, we hope that the opportunity to enjoy one of our luxurious packages at a fraction of the
cost will ultimately allow someone to feel like a billionaire, while donating money to a very special
cause.
Other items for auction and raffle include Roll the Dice in Las Vegas, a 1 in 37 chance to win a
weeklong-trip for two to Las Vegas and the iconic Bellagio Hotel, and Lifes a Beach at Club Med,
which includes a trip for two to the exclusive Club Med resort on the Maldives Archipelago in Kani.
Luxury cars, an exclusive media package, luxurious womens package and ultimate mens adventure
package will also be auctioned off, with additional prizes to be announced later.
The event, which will benefit research and public education programs on the issues and causes of
anaphylaxis for Australian children, will be held at the Palladium at Crown in Melbourne on Saturday
15 November at 7 p.m. Marcia Hines, singer, actress and current judge on Australian Idol, will
provide the entertainment while the brasserie by Philippe Mouchel will provide the menu for the
evening.
Tables of ten to the event can be purchased for $5,000 or $500 per head. Sponsorship packages are
also available, which may be tax deductible. Money raised on the night will support the work of the
Ilhan Food Allergy Foundation, which is dedicated to promoting research and educating the public
about the issues and causes surrounding anaphylaxis, a life-threatening severe allergic reaction
caused by eating food or coming into contact with another product that provokes allergy. For more
information about the charity or the Rainbow Ball, please visit www.IlhanFoundation.org.
About the Ilhan Food Allergy Foundation
The Ilhan Food Allergy Foundation is a charitable trust dedicated to funding research, educating the
public and raising awareness about the issues surrounding anaphylaxis and resources for
management of the condition. The Foundation believes that by ensuring the health and welfare of
our children we ensure the health of our community and create a stronger Australia for generations to
come.
For further information, interview and pictorial opportunities, please contact:
Donald Takaya, Burson-Marsteller
(03) 9426 1310 /0403 355 566
Stephen Dabkowski , Ilhan Food Allergy Foundation
0419 880 486