Rihanna & Gucci's Frida Giannini Light Unicef's 2008 Snowflake In Nyc November 19

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20th November 2008, 01:08am - Views: 391





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Rihanna & Gucci's Frida Giannini Light UNICEF's 2008 Snowflake in NYC November 19


NEW YORK, Nov. 19 /PRNewswire-AsiaNet/ --


                       PLUS LIVE PERFORMANCE FROM NE-YO 

 

    Multi-platinum MTV, Grammy, and American Music Award winning artist Rihanna

and Gucci Creative Director Frida Giannini will light the UNICEF Snowflake at the

Grand Army Plaza in New York City. A strong supporter of UNICEF, Rihanna is also

the global representative of the 2008 Gucci Campaign to Benefit UNICEF, which

launches worldwide on Wednesday, November 19.   


    R&B artist Ne-Yo will perform live during the ceremony before watching

Rihanna and Frida flip the switch to illuminate the magnificent Snowflake,

signifying the beginning of the gift-giving season. 


    Following the lighting is a cocktail party in the Gucci 5th Avenue 

flagship store to celebrate the launch of the 4th annual Gucci Campaign to

Benefit UNICEF which continues to support education, healthcare, protection 

and clean water programs for orphans and children affected by HIV/AIDS in  sub-

Saharan Africa. For this year's initiative, Creative Director Frida 

Giannini has designed a special white version of the TATTOO HEART COLLECTION 

featuring a stylized heart tattoo along with iconic Gucci symbols on a wide range

of accessories. Gucci will donate 25 percent of sales from this 

dedicated collection in Gucci stores in over 20 countries from November 19, 2008

through January 31, 2009. 

 

    B-ROLL INCLUDES:  Snowflake lighting ceremony; Red carpet arrivals; 

Soundbites with Rihanna, Caryl Stern (President and CEO of the U.S. Fund for 

UNICEF) celebrity guests and more. 

 

    DOWNLOADABLE VIDEO/STILLS AVAILABLE AT:  


 

                            SATELLITE INFORMATION: 

                                        

                                    EUROPE 

                        Thursday, November 20th, 2008 

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                                     ASIA 

                        Thursday, November 20th, 2008 

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                        Thursday, November 20th, 2008 

                                   Feed #1 

              5:15AM - 5:30AM Buenos Aires Local (0715-0730 GMT) 

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              7:15AM - 7:30AM Buenos Aires Local (0915-0930 GMT) 

                                        

                             Satellite:  IS 9 Dig 

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                         Trouble#:  001.646.336.7977 

 

 

SOURCE: Gucci 


    CONTACT:  Lance Enger of Dogmatic, Inc for Gucci

              +1-310-450-3884

              lance@dogmatic.com 

  


Translations:

   Chinese - Traditional (http://asianetnews.net/Download.asp?ID=112411)


   Chinese - Traditional (http://asianetnews.net/Download.asp?ID=112408)








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