New York City's World Product Centre Announces Initial Charter Partners

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2nd July 2009, 04:06am - Views: 387












MEDIA RELEASE 35259


New York City's World Product Centre Announces Initial Charter Partners


NEW YORK, July 1 /PRNewswire-AsiaNet/ --


           Future Midtown Manhattan healthcare center offers a highly

visible, neutral and transparent platform for healthcare industry to conduct

  commerce, host educational events, clinical training, and leverage unique

                   facilities and resources to collaborate


    World Product Centre (WPC) today announced that Dublin, Ohio-based

Cardinal Health -- one of the world's largest healthcare suppliers -- is

among the first 11 healthcare companies to sign License Agreements with WPC.


    Joining Cardinal Health as Charter Partners in WPC are Zimmer, Inc., a

global orthopedic manufacturer and distributor in the U.S. and Encompass

Group, LLC, a manufacturer and distributor of healthcare textiles, uniforms

and architectural products addressing patient safety and satisfaction.


    Also signing on are seven of the portfolio companies under the

healthcare-focused private equity partnership Roundtable Healthcare Partners:

ACI Medical, a biomedical engineering firm engaged in manufacturing and sales

of therapeutic products and technologies for individuals with varying degrees

of life-impairing vascular conditions; Bioniche Pharma, a leading developer

and manufacturer of injectable pharmaceuticals; Aspen Surgical, a worldwide

leader of specialty medical products; CorePharma, a manufacturer and marketer

of generic pharmaceuticals; Avalign Technologies, a premier, full-service

supplier of implants, instruments, and delivery systems; Excelsior Medical, a

medical device company offering products that fulfill the needs of the

healthcare practitioner; and Vesta, a contract manufacturer with innovative

solutions in medical grade silicone molding and extrusion.


    "World Product Centre is pleased to welcome this esteemed and diverse

group of companies as our initial Charter Partners," said John Strong,

President of World Product Centre Marketing. "These companies are at the

forefront of the healthcare industry and we are looking forward to

introducing more Charter Industry and Education Partners in the coming

months."


    "The development of World Product Centre provides a transparent, neutral

location for healthcare providers to evaluate products and services from a

variety of manufacturers and distributors," said Mark Rosenbaum, Chief

Customer Officer for Cardinal Health. "In addition, World Product Centre will

act as a collaboration catalyst for healthcare suppliers to stimulate

innovation and address the cost and quality challenges of today's complex

healthcare system."


    Because of impending healthcare reform in the U.S., it is imperative that

medical product suppliers and providers can find a neutral place to conduct

business and collaborate, as well as develop "best practices" that will

support innovation.


    "We continue to hear from industry that sales and marketing activities

are being regulated and they are looking for new approaches to ensure

effective brand visibility and successful business development," said Strong.

"A neutral platform offering visibility is at the heart of WPC's mission in

one of the world's leading cities for business and medical education."


    "Healthcare reform in the U.S. will require a transparent and open market

to preserve the collaboration and innovation that has made this country a

leader in the global healthcare market," said Jack McGinley, a founding

partner at Roundtable Healthcare Partners. "For our emerging growth

companies, WPC offers high visibility to Wall Street, proximity to potential

acquisition partners and access to a high density of local healthcare

providers who can view and evaluate new innovation."


    The Northeastern U.S. offers what is arguably one of the richest

concentrations of academic medical centers, hospitals and related healthcare

providers in the world, including the most orthopedic resident physicians and

orthopedic surgery fellowship positions in the United States. Nearly half of

the nation's teaching hospitals are within a half-day's drive of World

Product Centre.


    "Situated in New York, World Product Centre is in close proximity to many

top hospitals and teaching centers," said Alisa Lask, Vice President,

Strategic Marketing at Zimmer Holdings, Inc. "With the demand for orthopedic

procedures expected to grow substantially in the coming years, Zimmer

anticipates that our presence at the new World Product Centre will provide an

opportunity to educate prospective surgeons about the industry while

simultaneously displaying our innovative product portfolio."


    WPC will offer a number of clinical and business "Centers of Excellence"

within the building. One planned center is for healthcare facility building,

architecture, medical furnishings and "green" construction.


    "The ability to meet our customers on neutral territory as they examine

products for new buildings and remodeling is very exciting to us", said Mike

Spurlock, CEO of Encompass Group, LLC. "Studies have shown there are more

than US$80 billion in healthcare construction and remodeling projects waiting

to start as the economy improves. WPC is a dream come true for the customers

who have to design and equip new construction and remodeling, and allows us

to showcase our innovative products in a high-tech, high-touch environment."


    WPC's European and Asia-Pacific business development teams continue to

receive a significant amount of interest globally.


    "For international companies looking to create or expand their U.S.

presence, New York offers many benefits," said Michael Resnick, Executive

Vice President of World Product Centre. "With 480 acute care facilities

within 300 miles, half of all U.S. teaching hospitals located in the region,

and a high density of practicing physicians and other clinicians in this

area, leveraging World Product Centre for regional, and ultimately national,

sales and marketing activities offers enormous opportunity. Not to mention

that half-a-billion business visitors and tourists are expected to visit New

York City across the next decade."


    Leaders among the largest healthcare providers in the country agree that

WPC will be a highly advantageous venue.


    "World Product Centre offers an indispensable tool that healthcare

professionals need, to further elevate the bar in commercial partnering,

technology assessment, education, and quality standards," said Clayton

McWhorter, former president and COO of Nashville-based Hospital Corporation

of America.


    Site excavation will begin October 2009. World Product Centre is

Community Health World Product Centre 2 image

scheduled to break ground in early 2010, and open in late 2013.


    About World Product Centre

    World Product Centre's mission is to provide a cost effective,

transparent commercial and educational platform to support healthcare

innovation and collaboration. For sales inquiries contact John Strong:

+1-212-506-5517, info@worldproductcentre.com. For more information:



SOURCE: World Product Centre


    CONTACT: Dave Falkenstein, Sunshine, Sachs & Associates, +1-212-691-2800



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